Desk 01 — Learning design & script
Vandermeer
Interviews your expert, decides what a learner must be able to do by the final slide, and writes a script in your expert’s own voice — short sentences, one idea per breath.
Course production studioBrooklyn, NY — est. for experts who teach
Not a video library — a course your people finish.
Vandermeer & Hale turns what your experts know into finished, SCORM-compliant online courses — scripted, filmed, built and uploaded to your LMS from our desks in Brooklyn, NY, for one fixed fee.
6
Fig. 01 — stagesbetween what your expert knows and a course live in your LMS: interview, script, shoot, build, review, upload. One fee covers all six.
01 / 07 — House rules
Four house rules, pinned above the edit desk
We’d rather show you how we think than hand you quotes from strangers. These four hang on the wall in Brooklyn, and every course gets measured against them.
Rule 01 — Learning design
If a learner can’t say what they’ll do differently on Monday, the module isn’t finished.
Rule 02 — Scriptwriting
We write the script out loud before we write it down. Experts talk better than they type.
Rule 03 — Production
Learners forgive soft focus. They never forgive bad audio.
Rule 04 — LMS upload
We test the package in your LMS before we call it delivered. A course that won’t launch isn’t a course.
02 / 07 — The studio
Two desks, one finished course
Vandermeer runs the page. Hale runs the room. Your expert deals with both of them, and nobody else.
Desk 02 — Production & build
Hale
Runs the shoot and the screen capture, cuts the video, builds the interactive modules and packages the SCORM file — then tests the upload in your LMS before anything is called delivered.
Two desks in Brooklyn, NY, answering the phone Monday to Friday.
03 / 07 — A typical build
Anatomy of one course, week by week
A representative schedule for a 40-minute course with five modules. Your calendar will flex with how fast your reviewers reply — the clock stops when we’re waiting on you, not on us.
Scoping interview & outline
A recorded 90-minute interview with your expert. We leave with a one-sentence learner outcome and a module outline you sign off on.
Week 1 — Deliverable: outline v1The script
Written to be spoken, not read. Your expert marks it up, we revise once, then we lock it — nothing gets filmed from an unlocked page.
Week 2 — Deliverable: locked scriptShoot day & screen capture
One day of talking-head footage on a teleprompter, plus screen-capture sessions that walk through your software, forms or slides.
Week 3 — Deliverable: raw footage + capturesEdit & interactive build
Video cut to the script, then knowledge checks, branching scenarios and drag-and-drop exercises assembled around it.
Week 4 — Deliverable: working draftTwo review rounds
You send one consolidated set of comments per round. We turn them around in three working days.
Week 5 — Deliverable: approved cutSCORM package & LMS upload
Packaged as SCORM 1.2 or 2004, uploaded to your LMS, and tested for launch, scoring and completion tracking. Source files and video masters come to you.
Week 6 — Deliverable: live course04 / 07 — Fixed-fee packages
One course, or the whole shelf
Every package is a single invoice: no hourly meter, no per-revision tally. Pick the scale, and we’ll confirm the fee in writing after the scoping call.
The Single Course
From$5,280
For one skill, one certification, one policy that has to land. Up to 40 finished minutes.
- Scoping interview, outcome statement and outline
- Script up to 6,000 words, written in your expert’s voice
- One shoot day plus screen-capture sessions
- Up to five interactive modules and knowledge checks
- SCORM 1.2 or 2004 package, uploaded and tested in your LMS
- Two review rounds; captions and transcripts included
The Curriculum
From$14,900 for three
For a learning path your people take in order. Three courses sharing one visual system and one narrator.
- Everything in the Single Course, three times over
- Learner pathway map and shared slide and graphics template
- Facilitator guide for live follow-up sessions
- One consolidated LMS upload and test day
- Three review rounds per course
- Priced $940 below three separate courses
Add-ons, itemised
- Rush build (four weeks, not six)
- +$1,450
- Each finished video minute beyond 40
- $135
- Spanish subtitle track, per course
- $380
- Extra review round
- $390
- Single-module refresh
- $1,190
- Annual content update, per course
- $1,640
05 / 07 — Before you sign
Questions clients ask at the first call
Q1Will the SCORM file actually work in our LMS?
We package for SCORM 1.2 or 2004, whichever your LMS prefers, and we upload and test it there — launch, scoring, completion — before handoff. If you’d rather we test in a sandbox first, tell us at scoping.
Q2What do we have to supply?
Your expert for a 90-minute interview, one shoot day, and a single point person for consolidated feedback. Existing slides, manuals or SOPs help, but we don’t need them polished.
Q3Do we own the files afterwards?
Yes. The SCORM package, source project files, script and video masters are delivered to you at the end, so a future update doesn’t require us.
Q4What if reviewers keep changing their minds?
Two rounds are included. A locked script protects the shoot, so major rewrites after filming are scoped separately. Extra review rounds are $390 each, quoted before we start them.
Q5How do we pay?
Half to start, half when your LMS accepts the course. We invoice and accept card, ACH or check.
06 / 07 — The brief, in one line
Start the file
“A course is finished when your learner can do the thing — not when the last video is exported.”
— Vandermeer & Hale, said at the start of every kickoff call
07 / 07 — Studio Notes · one letter a month on how courses get made · sign up below
- SCORM 1.2
- SCORM 2004
- Branching scenarios
- Knowledge checks
- Teleprompter scripts
- Screen capture
- Captions & transcripts
- LMS upload & test
- Source files delivered